Subject Line: Join me in changing lives through clean water! OR I’m going on Shower Strike! Will you?
Hi {friend’s name},
I’m a part of Well Aware’s 2020 Shower Strike campaign! This is the week every year that people from around the world pledge not to take a shower until they reach their fundraising goal. I’m so excited for my role in this campaign to raise money for Well Aware’s life-changing projects in East Africa that will provide clean water for decades.
Will you consider joining me? You only have to skip showers until you reach your fundraising goal, but I understand that skipping showers is a lot to ask. Shower Strike is really about bringing awareness to clean water access, so you can still participate and shower, or fewer/shorter showers.
While Shower Strike is quirky and fun, something to keep in mind is every $15 donated provides clean water to one person for decades. That $15 can mean the difference in one young girl finishing school, or an entire family being able to stay healthy with clean water. Either way, you’re making an impact.
Gratefully,
{Your Name}