Alpha Rock Tour 2021

1. Do I have to ride a motorcycle to participate?

No, the Alpha-ROCK-Tour 2021 is open to anyone. Once registered, you can collect letters using whatever vehicle you like. It does not matter if you are on a Harley or a Spyder, in a Jeep or a Mini, a Prius or a Ferrari.

2. Do I need to fundraise?

Not necessarily, but it is highly recommended. The R.O.C.K has raised over half a million dollars through the amazing fundraising done by our participants. You will receive 1 ballot for every $25 raised, including your $25 registration fee.  You can donate yourself as well. Ballots are also earned through Letter-selfies. Doing both Fundraising and collecting Letters will give you the most chances to win and make the event a great success. Our goal is $30,000 and we cannot do that without your support! We thank you for it! 

3. How do I fundraise?

This system has a series of emails you can use to send out to your network - the default message provided explains the event and the cause, but you can also edit the message if you would like - with all the appropriate links required for your friends/family/co-workers to make secure online donations on your behalf. Once you have registered, you are navigated around your account with prompts so will see where you can send these solicitation emails. 

When you use the email system to solicit donations it will track the progress of those emails and let you know when you receive donations from your network. You can use the system to send them thank you emails from your account. 

4. Do I have to register online? How?

Yes, you must register online. Click the #alpharocktour2021 in the navigation bar up top to get back to the homepage - then click REGISTER under the “Get Involved” tab. 

5. Is there a registration fee?

Yes, there is a registration fee of $25. If you are registering as a couple, you only need to pay the fee once. Historically, the ROCKRIDE had no registration fee, only a minimum pledge amount. This has changed for the Alpha-ROCK-Tour. There is no minimum pledge amount, but fundraising is strongly encouraged.

6. Can I use my previous login info?

If you are a returning participant, the system should populate some fields. Note the system does remember participants and their email address from previous years.  LOGIN first in the top right, then REGISTER for the 2021 event.  If you forgot your password, just follow the prompts. Any online funds you had collected for the cancelled 2020 ride will be carried over to your individual and/or team totals.

7. What is the cut-off for online registration?

Online registration is available until midnight on July 15th.

8. When will the Letter/Locations and recommended routes be available? 

Detailed information will be emailed to participants in early May, or within 24 hours of registration, whichever comes last. 

9. What is the cut-off for photo submissions?

All photos must be submitted by midnight on July 26th.  It is preferred that they are sent weekly so we can show the event progress online and begin processing them.

10. What are the requirements for an acceptable photo?

Both you and the location must be recognizable in the pic. Inclusion of your vehicle is optional as this may not be feasible in some locations. Wearing a ROCKRIDE shirt is also encouraged but not required. Check our Gallery in “What’s Happening” tab to see some examples.

11. How do I submit my photos?

You can upload your photos directly to your personal page form your PC or phone. You must include your name (s), the location and Letter and Region in the title of photo.  If you do not want to upload to page, you can email them to "".​

12. Can I collect all letters in all regions / is there a minimum number to collect?

There is no minimum number of letters. You can collect any number of letters in any region, but there is a maximum of 52 Alpha-ballots. While we hope many people will target their home region in one period and a nearby region in the other; you can plan however you like.

13. Can a team collect letters together? 

Yes, travelling together is encouraged. If you are submitting a photo with more than one participant, pls note everyone’s names in the email so that photo counts towards ballots for each person. Separate photos are preferred.

14. How can I ask others if they want to tag along for some Alpha-Touring? 

Once registered, you will be invited to join the private Facebook group “Alpha-ROCK-Tour 2021”. You can organize group rides or a casual “leaving …Tim Horton’s at 9am this Saturday if want to tag along”.  Your location photos can be uploaded in this group, but still need emailed to organizers.

15. What if a particular Letter/Location is closed or the parking lot is full?

Locations have been selected to minimize the chance of this happening; but it is still very possible.  Photos with signage, or the landmark in the distance are perfectly fine. If we can see that you were there, it counts. Don’t risk your safety or getting ticketed just to get the pic. If you can’t get an acceptable photo, consider replacing that letter with a “wild-card”.

16. What are “wild-cards?”

You can submit up to two 'wild-card photos” of anywhere if you can’t get to a certain location. 

17. I have dash/helmet cam. Can I use that as footage as a photo?

Normally such footage would not include the participant in the photo, so would be invalid. If you are using your helmet-cam to take a photo of another participant, then a screenshot or still image from footage is acceptable.

18. Can I raise funds offline with a pledge sheet as in previous years?

Yes, you can.  Although online fundraising is preferred, offline pledge forms are available for download. Details on how to transfer these funds and the pledge sheets to organizers will be forwarded to you after registration. Do not record any online donations on this sheet. We will add your Online Total, Offline Total together to determine the number of Fundraising ballots, Team Totals, as well as ranking for our Top Five Fundraisers. For cash donations collected please ensure all donor information is filled out accurately and legibly! 

19. What do I do if a cheque gets written out to me rather than the foundation?

Deposit the cheque then write out a personal cheque for the same amount to “Ride 4 Our Cancer Kids” or “Childhood Cancer Canada”. As long as the matching pledge form you submit has the donor's information and not yours, they will still receive a tax receipt for their donation if it's greater than $20.

20. I have cash donations on hand that I want to put online, so my fundraising total is accurate. How do I do that?

CRA will not allow one person to make a credit card donation and have the tax receipt go to a different party. You will be advised how to transfer offline cash/chqs to organizers after registration. They will take care of these totals, but the online total and ranking may not be accurate.

21. What is the cut-off for fundraising?

Online donations will be cut off at 6pm on July 26th. Offline donations must be submitted/transferred to organizers by midnight on July 26th.

22. How will I know if I win the Grand Prize?

The Grand Prize draw will be streamed live on social media. Tentative location is Tons Of Bike Gear on Saturday July 31 at 10:30 am. Attendance at the draw is completely optional.  If your name is drawn, you will be notified by email and/or phone. Same thing for our Top Five Fundraiser prizes and the Club Cup.

23. What type of Club is eligible to compete for the Club Cup?

You do not have to be an organized motorcycle club to qualify for the Club Cup. You can form a team of coworkers, family, whomever you like. There must be at least two members registered as team-members to qualify as a team. If you have a team shirt or patch, displaying it in your photo is a cool way to support your team.

24. Can a donor donate to my team as a whole, not just a single rider?

Yes, they can.  Select donate, search for the team, and select Donate. However, it is better to allocate towards a person on the team, so they earn ballots for the grand prize and may qualify for our Top Five Fundraiser prizes.

25. How do I get my picture on the “What’s Happening” gallery page of website?

Tag #alpharocktour2021 when you post a photo on Instagram or twitter. The photo should be on our site shortly thereafter. Unfortunately, the tag-link to Facebook is not available at this time.

26. What are Leader Boards?

The website tracks your online pledges, your tagged media posts, tagged event shares, and recruitment of new members to your team. The ranking for Fundraising may not be accurate due to offline pledges not yet accounted for.

27. Are there free event shirts?

There are not free event shirts for the Apha-ROCK-Tour 2021. Limited edition shirts (Tee, Long-sleeve, Tank, and Hoodie) will be available to order in early May. Funds must be transferred in advance. Pickup can be arranged, or shipping is available at a cost.

28. Do all donors receive a tax receipt? 

Yes, for donations made online of $5 and more. These tax receipts are issued immediately via the email address provided.  No, for cash & cheque donations of less than $20 - this helps to reduce event-processing expenses. For cash & cheque donations of $20 and more the tax receipts are issued up to 60 days post event day and will be emailed to the address provided or mailed to the postal address provided.  No, for donations made by a charitable foundation or collective funds raised from a bake sale, lemonade stand, guess-how-many jar etc.