The funds raised from MTGS event helps raise awareness to colon cancer, provides colon screenings to those in need, financial assistance to newly diagnosed cancer patients who meet government poverty guidelines and educational lectures to the medical community. These funds go directly to the Borland Groover Foundation a 501(c)3 non-profit organization) and the Jacksonville community.
Below are three easy steps to get you started and remember to aim high and you could be one of our top fundraisers!
Make It Personal: Personalize your fundraising page, where friends, family, and co-workers can sponsor you online, by logging in to your Participant Center. There you can:
Talk the Talk: Now that you have a sparkling new fundraising page, share the link with everyone you know and ask them to sponsor you for March To Get Screened. Don’t be afraid to follow up or send reminders, and remember to thank your donors! You can share the link by:
The people most likely to give are those who have given before. Go back to our previous supporters and let them know the impact of their past donation(s). Keep your supporters updated on your progress and follow up after the walk. Thank your supporters… and then thank them again.
Set Your Target and Request:
Ignoring to set up your fundraising page is the biggest cardinal sin in the land of MTGS. A successful fundraising page includes a personal picture or video along with a personal message talking about why the walk is important to you. Including "tangible outcomes", such as “A donation of $50 provides 250 educational brochures on the importance of a colonoscopy (AKA The Gold Standard of colon screenings) to medical partners for patient awareness", are often effective.
Post On Social Media To Maintain Momentum:
Leverage your social media networks to maintain momentum. Thanking people for their contributions, posting pictures/videos of thanks and your previous participation, asking friends to share/re-post your ask and seeking more donations is pretty effective.
Send Regular Updates And Celebrate Successes:
Use email and social media platforms to keep everyone up to date with your progress. Send regular updates, especially when you hit certain milestones (50% raised). Use this communication to seek donation pledges that will get you to the next milestone.
Send Personalized Email Appeals:
There is nothing more your friends, family and colleagues care about than “WHY” the walk is important to you. Research has shown that most donors give because the cause is important to the fundraiser. Make the email personal by conveying why you are walking and why they should donate.
Follow Up With Texts And Calls:
So you’ve created a stunning page, donated on the page yourself, have reached out to close friends and family via emails. It’s time to put the hammer down and start following up with them via texts and phone calls. In this day and age of limited attention spans, making sure that you’re driving donations to action is extremely critical.
Your dedication, passion, and compassion shine through all of your fundraising work and we thank you! Whatever your fundraising efforts are, remember to promote them as a benefit for March To Get Screened, on behalf of the Borland Groover Foundation.