AIDS WALK Charlotte is more than just an event - it's a lifeline for thousands of individuals in the Charlotte metro area living with HIV. The funds you raise directly support RAIN’s life-changing services, providing care, education, and resources to those who need it most. Ready to make an impact? Let’s do this!
New to fundraising or looking for some new ideas? You’ve come to the right place. With the right tools, you’ll be well on your way to hitting your goal - and having fun while doing it!
This is your moment - make it personal! Customize your fundraising page to share your reason for walking. Whether you upload a video, share a photo, or write a heartfelt message, let people know why this cause matters to you. Then, set a fundraising goal and create a link that’s easy to share with your friends, family, and coworkers.
Personalize your page with a story or photo
Pick your fundraising goal
Share your page link everywhere!
Now that your page is ready to go, it's time to spread the word. People want to support you, so don’t be shy about asking for donations! Post on social media, send emails, or even text your closest circle. Follow up and remind your supporters why this cause is so important to you.
Email friends and family directly from your Participant Center
Share your page on Facebook, Twitter, and LinkedIn
Text your inner circle and ask them to help spread the word
The big day is coming up! Make sure you’ve turned in any offline donations (cash or checks) ahead of time so they can be added to your fundraising total. If you raise $35 or more, you’ll get a commemorative AIDS WALK Charlotte t-shirt, so don’t forget to pick it up!
Tap Into Past Donors: Your most likely supporters are people who’ve donated before. Send them an update, thank them for their past support, and ask if they’ll contribute again this year.
Be Specific: People want to know how their donation helps. Try something like: “Your $50 donation provides an hour of virtual counseling for someone living with HIV.”
Use Match Days to Your Advantage: Some amazing companies will match donations on certain days, doubling your impact. Keep an eye on those match days and leverage them to increase your total!
Celebrate Milestones: Every time you hit a fundraising milestone - like raising 50% of your goal - let people know! Update your social media, send a message, and keep the excitement high.
Personalized Emails Make a Difference: Share your personal reasons for walking. Studies show that people donate when they feel a personal connection. Let them know why this cause matters to you and why it’s worth their support.
Don’t Forget the Follow-Ups: After you’ve sent out your emails and posts, follow up! A friendly text or call goes a long way in reminding people to donate.
By joining AIDS WALK Charlotte, you’re not just walking—you’re empowering people living with HIV and those at risk. Your effort, passion, and fundraising will directly impact the lives of many. Thank you for being part of this incredible cause.