When you sign up to participate in the Bike to Beat Cancer, you commit to helping make a difference for the thousands of people in the community touched by cancer each year. This means raising funds that will help with prevention and early detection initiatives, survivorship and clinical research at Norton Cancer Institute.

Riders commit to reaching a minimum fundraising goal based on their participant type. Those who raise $1,000 or more become a Champion, receiving a special jersey and wristband to wear the day of the ride.

Fundraising FAQ:

How can friends and family make a donation online?
On the home page of the website, friends and family can locate a participant by clicking on the “Donate” button located at the top of the page. They can type in the name of a participant and be directed to the participant’s profile page.

Can I send a donation using traditional mail?
Yes. Checks can be mailed to 4965 US 42, Suite, 1000, Louisville, KY 40207 with Attention:  Bike to Beat Cancer.  Ensure that the name of the rider is indicated in the memo to ensure funds are put towards your goal. 

How can I see who has sponsored me?
If you’ve chosen the default settings on your profile page, you will automatically receive an e-mail notifying you when a donation has been made. Or, you can log in to the site to view all donors. 

How do donors obtain tax receipts?
Those who donate online with a valid e-mail address will receive a tax receipt via e-mail. Donors who mail in a donation will receive a receipt by e-mail if they provide a valid e-mail address.

How do I change a name on the fundraising honor roll?
To update or change a name on the fundraising honor roll, simply call (502) 420-4279 with the revised information, and we will update your list for you.

How do I change my personal fundraising goal?
Once you reach the minimum fundraising goal, it will be reflected on your personal profile. Your individual “thermometer” will then show the next level you may work toward.

Why am I raising money?
Each year, more and more people in our community are diagnosed with cancer and need care. There are even more people who need cancer screenings but cannot afford them. Norton Cancer Institute is working to make sure our community has the care it needs, from prevention initiatives and screenings, to treatment to support and survivorship programs. That’s the reason each rider has a minimum fundraising goal. Each year, the Norton Healthcare Foundation supports these important Norton Cancer Institute initiatives, and we need your help.

If you still have any questions about fundraising, simply call our office at (502) 420-4279.

10 Tips for Asking for Support:

The following are some ways in which you can raise funds. Remember: if you don’t ask, no one will give...

Tip 1: Start early.  The sooner you start, the more money you will raise. After you create your customized fundraising page, get organized and send out an email asking friends and family for donations. We have pre-written email templates in your participant center page to make this easy for you.

Tip 2: Set a challenging but attainable fundraising goal.  Your goal should be a stretch, but doable. If you are getting close to your goal, then raise it so people continue to donate. You can edit it in your participant center page.

Tip 3: Contact everyone you know. Start with your address book, then your Facebook network and lists from clubs you belong to. Share your custom URL. You’ll be surprised who gives!  

Tip 4: Customize your emails. Make the email template yours! Include a personal story – why you’re raising money, why it’s important to you, and where the money goes.

Tip 5: Create an email schedule and stick to it. Set dates to send a first email announcing your participation, a second email asking for donations, an update email, and a “last chance” email.

Tip 6: Ask, ask, and ask again. People can only make a donation if you give them the opportunity. Don’t be shy about asking more than once. People need to be reminded, whether that be through email, text or calling!

Tip 7: Add social media to the mix. Use updates in Facebook, Twitter, LinkedIn, Instagram, TikTok, SnapChat and other media to update friends on your fundraising and provide a direct link to your fundraising page.

Tip 8: Get creative. Add your personal URL to your email signature. Put out spare change jars on campus, hold a bake sale, throw a dine-in night, etc.  

Tip 9: Stay focused. Remind yourself of why you are participating in the event and how the money you will raise will help others. Turn to other fundraisers for inspiration and ideas.

Tip 10: Send a personalized thank you.